Friday, March 29, 2013

They're Here

It was a great week for advertising. With that in mind, enjoy a look at Adweek's Top 10 commercials of the week.

Thursday, March 28, 2013

Plain or Chunky?


How important are communication skills to the job seeker?

In a unique effort to identify job seekers who can share thoughts in a clear and concise manner, BuzzFeed is asking applicants for a support specialist position to replace their standard cover letters with instructions on how to make a peanut butter and jelly sandwich.

The format of the instructions is wide open (text, video, etc.). The only requirement is that the tutorial results in a “really delicious sandwich.”


 

Tuesday, March 26, 2013

13 means 13

While researchers amp up studies seeking any relationship between media violence and real-world violence, a new FTC study finds that more retailers are enforcing age-based content restrictions.  The surveys used a “secret shopper” format and tested age enforcement on movie admission and purchases of video games, DVDs and CDs. Read more about the report here.

Monday, March 25, 2013

Say What?

A global recruitment firm recently confirmed what many people in my position have been telling students for years. There’s value in the Communications degree. It makes sense that employee value such skills a speaking, listening and writing. Check out the top five degrees here.